Региональный политический дискурс теоретическая модель, методология исследования и практики управления политическим контентом в online-пространстве субъектов РФ

Abstract

An asynchronous multimodal discursive field formed by political content is a reflection of the activities of a network community from a small community of residents of any locality to network communities operating within the sub-jects of the Russian Federation and in the whole country. Political content is able to transform socio-political reality by pro-ducing events - a message or a series of messages that can change the balance of power or interests in society. Regional political discourse, political content and the asynchronous multimodal discursive fields produced by it accumulate the poten-tial of social action in the online space which can lead to both constructive and destructive actions in the offline space. To analyze the regional political discourse, a political content management model was applied and a research methodology was tested.

В статье рассматриваются особенности формирования и развития регионального политического дискурса в онлайн-пространстве современных субъектов Российской Федерации.